About Us
Our FirmWho We Are
Big Lion Wealth Management was founded with a clear focus: providing strategic financial guidance to individuals and families approaching or in retirement, business owners, and those building wealth. The lion represents courage, loyalty, strength, and protection. Those aren't just words on a logo. They reflect how we approach our work with clients.
Led by Clinton Gruettert, we operate as an independent practice with access to the institutional resources of MassMutual. This structure gives us the flexibility to build customized strategies while leveraging the technology, compliance infrastructure, and scale typically reserved for larger organizations.
Our ExpertiseHow We Work
Our role is to act as strategists, not product salespeople. That means starting with your specific situation, identifying gaps or risks, and then matching institutional-level solutions to those needs. We don't lead with investments or insurance products. We lead with a plan.
This requires a holistic view. Retirement income planning connects to tax strategy. Tax strategy connects to estate planning. Estate planning connects to insurance coverage. We look at how these pieces interact rather than treating them as separate tasks.
When specialized expertise is needed beyond our scope, we bring in the right resources. Whether that's an estate attorney, a CPA, or another professional, our job is to coordinate the overall strategy and make sure nothing falls through the cracks.
Strategic PartnershipExpertise and Resources
Clinton has pursued an extensive range of professional designations across strategic planning, investments, insurance, and tax-efficient strategies. This isn't credentials for the sake of credentials. It's the knowledge base required to address the spectrum of planning needs that arise when someone is serious about their financial future.
We also maintain a comprehensive set of licenses that allow flexibility in how we structure solutions. Some situations call for one approach, others require a different tool. Having options matters.
Our affiliation with MassMutual provides access to institutional platforms, research, and compliance support that wouldn't be available as a standalone practice. This backing allows us to focus on client work rather than administrative overhead.
Wealth Management AdvisorClinton Gruettert
ChFC®, CLU®, WMCP®, CLTC®, RICP®, CPWA®
Growing up on a farm in a small town in Northern Indiana taught me the value of hard work, honesty, resourcefulness, and doing what you say you're going to do. Those lessons still shape how I run my practice today.
The financial industry drew me in 17 years ago because I'd seen the mistakes people make when they don't have a clear strategy, and I knew there was a better way. What keeps me motivated is helping clients succeed, continuing to learn, and building a business with purpose. One thing I've found fascinating over the years is that no matter someone's wealth or background, most people want the same things for themselves and their families. The difference is in how they go about achieving those goals.
Contact UsReady to Get Started?
The first step is a conversation. Reach out to schedule an initial meeting where we can discuss your situation, answer your questions, and determine if we're the right fit to work together.
8888 Keystone Crossing
Suite 1600
Indianapolis, IN 46240
30 South Wacker Drive
Suite 2700
Chicago, IL 60606